Keith Maloof of Norcross High School is the 2023 Atlanta Falcons Coach of the Year and will serve as the Falcons nominee for the Don Shula NFL High School Coach of the Year Award. The award is given to the high school head coach that represents integrity, leadership, perseverance, dedication to the community, commitment to player protection and on-field success.
Maloof’s on-field success has allowed him to become a pioneer in the Georgia high school football community. With more than 40 years of coaching experience, including 28 seasons as a head coach, Maloof won back-to-back state titles (2012-13) and recently became the winningest coach in Gwinnett County history. With an overall record of 224-99, Maloof’s teams have won seven region titles in addition to his two state titles. Maloof is also 202-88 at Norcross, making him Gwinnett County’s first 200-game winner.
This past season, Maloof led his program to a No. 224 ranking in the High School Football America 300 national rankings, powered by NFL Play Football.
Related: Final 2023 HSFA 300 national rankings
Aside from being a leader on the field, Maloof is devoted to ensuring his student-athletes are successful in their education and become well-rounded individuals and leaders in their community. He checks in with his senior students each year making sure that they not only stay the course but are developing the necessary skillsets outside of football.
“The tradition of what we do to help kids go to college and to be productive in society is what we are focused on,” Maloof said.
Falcons outside linebacker and former Norcross Blue Devil Lorenzo Carter surprised his former coach with news that he had been named the 2023 Atlanta Falcons Coach of the Year and will receive two tickets to Super Bowl LVIII and will be honored at the third annual Atlanta Falcons High School Football Awards Show presented by Emory.
As the Falcons nominee, Maloof could become the third high school coach from Georgia to win the Don Shula NFL High School Coach of the Year Award over the past five seasons, joining Dalton High School’s Matt Land (2019) and Booker T. Washington’s Derrick Avery (2020).
The above story is from the Atlanta Falcons
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2023 Atlanta Falcons HS Coach of the Week
Week 10 – Cherrelle Pass, Clarke Central HS (Girls Flag)
Week 9 – Jake Burgdorf, McEachern HS (Girls Flag)
Week 8 – Brandon Harwell, Blessed Trinity HS (Girls Flag)
Week 7 – Montez Swinney, Dunwood HS (Girls Flag)
Week 6 – Bernard Goodrum, B.E.S.T. Academy
Week 5 – Erica Harris, Chamblee HS (Girls Flag)
Week 4 – Terrence Stover, Peachtree Ridge HS (Girls Flag)
Week 2 – Josh Alexander, Athens Academy
Week 1 – Bob Swank, Chamblee HS
