Jacksonville Jaguars helping high school football programs with hydration equipment

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The National Football League‘s Jacksonville Jaguars are making sure that high school and middle school football players in Duval County are staying hydrated.  The Jaguars Foundation has partnered with Whataburger to equip athletic trainers at all Duval County public middle and high schools with hydration equipment to support physical distancing in their battle against COVID-19. 

 The Jaguars and Whataburger provided 116 hydration apparatus to Duval County Public Schools, including 17 high schools and 24 middle schools. The gallon-sized containers each have a spray nozzle that allow athletic trainers to stay several feet back and direct a spray of water toward a player. This eliminates the need for shared water bottles or water fountains and eliminates close personal contact, while still allowing the student athlete to get the hydration they need. The hydration equipment can be used by the athletic trainer for any team sport. 

 “This is a special year for our world, especially when you consider the fact that we’re here in Jacksonville, Florida where hydration would probably take precedence over anything when you talk about football practice,” said Christopher Foy, head coach of Andrew Jackson High School football. “It’s a contact sport, however we want to stay socially distant. Once you touch it, you got to wipe it down. Now a spray bottle is as common as a whistle for a coach. But this is a different year, and it’s good to see the Jaguars out here helping us out with that.” 

“The benefits of youth sports cannot be understated, and we want to do everything we can to make sure they can continue in as safe a manner as possible,” said Jacksonville Jaguars Director of Player Development and Youth Football Marcus Pollard. “It’s great to have Whataburger as a partner so we can provide equipment that supports our First Coast athletes in two ways – hydration and social distancing.” 

 “With all the COVID measures, we know it’s tough for these high school players and athletic direct to get proper hydration,” said Ross Shackelford, brand development coordinator for Whataburger. “We love being able to reach out to our community and provide things that really make a difference.” 

Last month, athletic trainers from all local schools went to TIAA Bank Field, home of the Jags, to pick up the donated equipment, with Whataburger representatives on hand to distribute and share information about their new school dining program. 

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About the Author

Jeff Fisher
Jeff is an award-winning journalist and expert in the field of high school sports, underscored with his appearance on CNBC in 2010 to talk about the big business of high school football in America.Jeff turned to his passion for high school football into an entrepreneurial venture called High School Football America, a digital media company focused on producing original high school sports content for radio, television and the internet.Jeff is co-founder and editor-in-chief of High School Football America, a partner with NFL Play Football.