by Jeff Fisher
When I appeared on CNBC in September 2010, some people were shocked when I said high school football is a billion dollar business.
Wednesday The New York Times did a great story on technology and its impact on the sport. The story looks at everything from Hudl, Riddell’s sensor nets to drones being used to capture game film.
In the story, Angela Lumpkin, the chairwoman of the sports management department at Texas Tech University in Lubbock is quoted as saying she wouldn’t be surprised if the business of high school football reaches into the billions, “Lots of high schools in this country now spend hundreds of thousands of dollars, even a million, on football. Over $3 billion nationally wouldn’t surprise me.”