Our partners at Addix are now making masks to help during the coronavirus crisis

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All small businesses in America are being dramatically affected by COVID-19. Our partners at Addix, a sportswear manufacturer in Lowell, Michigan are no exception.

Michigan Football Coaches Hall of Fame coach Noel Dean and his family are trying to pivot during the coronavirus pandemic to keep employees working. Since March 17, the company has been making masks that could help during the crisis.

Now, full disclosure here — the Addix masks ARE NOT N95 respirators and the company isn’t making any claim that they perform like N95’s. So far, the company has made thousands of the masks that are made of a micro-polyester dry wicking material.

Addix laid-off about 25-percent of its 48 workers when COVID-19 began hitting America hard. It’s possible that some of them could be brought back if the masks are bought by consumers.

On today’s podcast, I talk with Coach Dean about Addix’s move to masks due to the fact that nobody is buying uniforms at this point in time.

High School Football America Podcast

Dean says all profits from the masks will go to United Way Worldwide’s COVID-19 Community Response and Recovery Fund.

You can check-out the masks at AddixGear.com

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About the Author

Jeff Fisher
Jeff is an award-winning journalist and expert in the field of high school sports, underscored with his appearance on CNBC in 2010 to talk about the big business of high school football in America.Jeff turned to his passion for high school football into an entrepreneurial venture called High School Football America, a digital media company focused on producing original high school sports content for radio, television and the internet.Jeff is co-founder and editor-in-chief of High School Football America, a partner with NFL Play Football.