The Turnaround: The Lubbock Westerners Open Camp

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Day 1

It’s in the books. Day One is done. It was a success today. Good effort, hustle and attitude. No injuries. Couldn’t have asked for a better way to start. It was fun to be back at it.

We even had a chance to deal with some conditions that aren’t too ideal. We had some rain-sideways rain-mixed into our practice. I couldn’t have been more wet if I jumped into a lake. It was pouring. But, we never flinched. We just stayed at it. Good stuff from the guys today.

Day One was enjoyable. Everyone broke the rust off and we just got back to the
basics of football. We are off and running in 2017.

Practice Format

The kids adjusted well to our new practice format. We are back to the way I’m used
to working: fast. Every second of practice is detailed. Everything we do is on time. We work fast, we work hard. We are constantly working on our conditioning. The key to all this? An air horn.

Going all the way back to 2008 in Plant City, Florida, I always had an air horn
ready to go as a crucial element to our practice. One staff member is assignment the air horn and his job is simple: Run my practice.

We don’t use a fancy segment clock for our offensive practices. That’s a waste. We
just use an air horn, run and operated by a young coach looking to learn. It’s an
important job. Maybe it’s the most important job for me during a practice. This air horn keeps us on task and the coach has full autonomy with it. He sets the pace.

We have periods and blocks of practice just like everyone else. However, we schedule 2.5 minute periods where we are working very specific things. At the end of those 2.5 minutes the air horn goes off and the coach tells us what we are working next. Practice flows easy. Transition time is short.

Our air horn coach has a schedule and script. He hits the horn and tells us what we are transitioning to. It’s flawless. It is the best method I have ever learned and picked up from fellow coaches.

I know one thing, our practices are fast crisp and you can always count on us being on time. Go buy an air horn. It works.


-Rain is fun when you are a kid. It’s dreadful when you are a coach.

-Tom Petty, I Won’t Back Down, is a good song. It’s a good motivator.

-The Penguins won the Stanley Cup. Just a reminder.

-Tim Tebow will be a September call up for the Mets. The Mets will do it. Let’s see
if it happens. Will be interesting.

-I once had a 45 minute meeting with Nick Saban in his office. Don’t ever doubt his
intensity. What you see on TV is exactly what you get behind closed doors. One of
the best in the business.

-I ordered some metallic numbers and decals for our helmets today. Will look sharp.

-Soup is not a meal. Don’t ever forget it.

-Hoping for a speedy recovery for one of my coaches, Jeremy Maxfield, who is in the hospital. He will bounce back and should be ready to go a week from today. Coaching staffs are tight. It’s a family. We take care of each other.

That’s it. I’m too tired to type any more. Long day, but a good day.

Till next time…. FIO.

About the Author

Jeff Fisher
Jeff is an award-winning journalist and expert in the field of high school sports, underscored with his appearance on CNBC in 2010 to talk about the big business of high school football in America. Jeff turned to his passion for high school football into an entrepreneurial venture called High School Football America, a digital media company focused on producing original high school sports content for radio, television and the internet. Jeff is co-founder and editor-in-chief of High School Football America, which is a media partner with USA TODAY High School Sports.